We believe to succeed in an ever more connected age, our customers need actionable insights that go beyond individual subject matter expertise and connect the dots across the entire tech ecosystem.

We are now Omdia & we are here for you. Tractica • Ovum • Heavy Reading • IHS Markit technology research*


*Informa acquired the majority of the IHS Markit technology research portfolio in August 2019


Artificial Intelligence

Omdia | Tractica’s Artificial Intelligence advisory service examines
use cases and business models for the application of artificial
intelligence technologies in enterprise, consumer, and
government markets.



Omdia | Tractica’s Robotics advisory service analyzes global
market trends and applications for robotics and related
automation technologies within consumer, enterprise,
and industrial markets.


User Interface Technologies

Omdia | Tractica’s User Interface Technologies advisory service focuses
on emerging technologies that enable advanced interaction
with technology products and services across application
domains including mobile, home, health, automotive,
 enterprise, and industrial markets.


Advanced Computing

Omdia | Tractica’s Advanced Computing advisory service covers emerging
technology and hardware trends surrounding the next generation of
computing performance and capabilities including AI hardware, HPC,
quantum computing, new processor architectures, and leading-edge
software and systems paradigms.


Connected & Autonomous Vehicles

Omdia | Tractica’s Connected & Autonomous Vehicles advisory service
analyzes global market dynamics surrounding the development of
more intelligent, connected, personalized service-centric vehicles
and transportation systems.


Latest Research Reports

Artificial Intelligence

Artificial Intelligence for Retail Applications Supply Chain & Inventory Management, Virtual Digital Assistants, Video Surveillance, Image Recognition, Stockout Management & Promotion Compliance, Personalized Customer Journeys, Autonomous Stores, Merchandising, Shopper Behavior Analytics, Returns Management, and Other Use Cases: Global Market Analysis and Forecasts


Collaborative Robots Market Radar Shared Workspace Robots for Industrial and Enterprise Applications
Collaborative Robots Shared Workspace Robots for Industrial, Manufacturing, Automotive, Electrical, Enterprise, Warehousing & Logistics, and Food & Beverage Applications and Use Cases: Global Market Analysis and Forecasts

User Interface Technologies

Virtual Digital Assistants for Enterprise Applications Virtual Agents, Chatbots, and Virtual Assistants for Enterprise Markets Utilizing Artificial Intelligence, Natural Language Processing, and Conversational User Interfaces
Smart Augmented Reality Glasses Head-Mounted Displays, Assisted Reality Glasses, Mixed Reality Holographic Displays, and Smart Helmets for Consumer, Enterprise, Industrial, Sports, Healthcare, and Public Safety Applications: Market Analysis and Forecasts

Connected & Autonomous Vehicles

Mobility as a Service Ride-Hailing, Carsharing, Vehicle Subscriptions, E-Scooter Sharing, and E-Bike Sharing: Global Market Analysis and Forecasts
Cellular V2X 4G, 5G, C-V2X, and 802.11p Connected Vehicles: Global Market Analysis and Forecasts

Recent Blog Posts

AI Might Help Curb Fake News March 10, 2020 - Fake news is nothing new. Various forms of propaganda and “yellow journalism” have been propagated for centuries, but social media... More
Honeywell Heats Up the Quantum Computing Market March 9, 2020 - Honeywell International, perhaps best known as a manufacturer of thermostats, plans to offer cloud-based access to what it claims is... More

Robots and Drones Enter the Coronavirus Battle March 9, 2020 - With embattled countries facing a health crisis of global proportions, thousands of robots and drones are being deployed in hospitals,... More
Can AI Create Art? No. March 2, 2020 - If art imitates life, can something inorganic like artificial intelligence (AI) create art? It’s a question that is increasingly being... More

Research News

Global smart-city artificial intelligence software revenue set to rise sevenfold by 2025, spurred by advancing AI and connectivity technologies March 12, 2020 - The advent of 4G and 5G internet of things (IoT)-based connectivity is spurring the online migration of smart-city applications, helping... More
Video Analytics Solutions Are Driven by the Need for Safety and Security, With Global Revenue Reaching $4.5 Billion in 2025 January 30, 2020 - The world of computer vision has evolved rapidly in recent years, and computers are now more accurate than humans in... More
Mobility as a Service is Being Spurred by Urban Population Growth with Global Revenue Expected to Reach $563.3 Billion by 2025 January 15, 2020 - Mobility as a service (MaaS) programs provide on-demand access to four-wheel and two-wheel vehicles to more efficiently and cost-effectively travel... More